Tricia Meyer

Affiliate Marketer, Blogger, and Consultant

Cartoons and Vibrators

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Penelope Pitstop
Penelope Pitstop

You read that right. Those two words should not go together and yet strangely they did today. I was in my office working this morning when my husband called me into the other room. He knew I was busy getting ready to go give a presentation so I thought to myself “This had REALLY better be important.” Turns out that it wasn’t important but it was hilarious and worth breaking for.

My daughter was watching cartoons before school. It was Wacky Races, a cartoon on the Boomerang network that I watched as a kid. It originally aired from 1968-1969, so it was old even when I watched it. The car my daughter was most interested was driven by Penelope Pitstop and was called the “Compact Pussycat.” If that in itself wasn’t crazy enough, check out her gear shift below of  beauty supplies and gadgets that every girl should have at her disposal: [Read more…]

How To Be a Good Affiliate

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Angel Image
Be an Angel Affiliate (or close)

I have written and spoken several times about what affiliates want from affiliate managers and merchants but have never flipped the coin over to see what is on the other side.  Thinking about the topic and talking to others, here are some suggestions about how we can all be better affiliates.

Be honest about volume: If you make promises that you know you cannot keep, you will not only burn a bridge but word will eventually get around. Be optimistic in your projections but not unrealistic.

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Rel Author Plugin for Thesis

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Inspired by the Wil Reynolds keynote at Affiliate Summit as well as Eric Nagel’s custom rel=”author” coding, I convinced my husband that I needed a plugin for my sites. Most of my sites run the Thesis theme, so I asked him to make it Thesis specific. He likes to think bigger than that, so he created it to run on any WordPress blog. You can visit the Easy Rel Author plugin page for more information if you are not running Thesis. If you are running Thesis, keep reading to find out how the plugin works for you.

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Affiliate Summit East Raves and Regrets

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Another Affiliate Summit has come and gone, and I have finally had time to reflect on it and draw some conclusions about my experiences. Not surprisingly, I have a lot to say!

Affiliate Summit Spice Girls

Rave: I loved having the opportunity to see New York with some of my favorite affiliate marketing friends. Whether it was Madame Tussauds with Kim Salvino or Times Square with Ashleigh Ball, I loved every minute of the atmosphere. Being in New York itself is a great conversation starter.

Regret: I wish that I had more time to hang out at Old Castle and eat Street Meat. I’ve come to associate those with Affiliate Summit but there just wasn’t time this year.

Seasonality in Affiliate Marketing Panel
Seasonality in Affiliate Marketing Panel

Raves: I was fortunate enough to participate in two different panels. It seems silly but I love preparing for Summit panels because I have to stretch myself to learn new things and learn even more about things I think I already know. I also love the opportunity to share what I know with others. Todd Farmer and Kristen Grace were nice enough to indulge me in some silliness in our Seasonality in Affiliate Marketing panel. I also got to meet Adhustler, whom I had never met before, for my How to Pitch Your Company panel.

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Seasonality in Affiliate Marketing Editorial Calendar

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Editorial Calendar

As part of my presentation for Affiliate Summit East 2011, I have prepared an Editorial Calendar (“editorial calender” for those of you with spelling issues) to help bloggers, affiliates, and merchants take advantage of Seasonality in Affiliate Marketing. The calendar is basically a listing of different holidays, events, and seasons that you might want to write about or monetize in some way. While it certainly is not an exhaustive list, it should give you a good start on your planning as well as get your creative juices flowing about other similar events. Understand that some events change dates from year to year and that you need to be looking at least a month in advance to plan for many of the events.

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