Tricia Meyer

Affiliate Marketer, Blogger, and Consultant

Monetizing Pop Culture Content (ASW11)

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Monetizing Pop Culture PresentationAt Affiliate Summit West 2011, I was lucky enough to participate in a panel with Kim Rowley (KIMarketing), James Keating (ShopWiki), and LisaPicarille (LisaPicarille.com) about Monetizing Pop Culture.

Although some important changes have happened since the presentation (Panda and Penguin), the information we gave is still solid. Our main agenda items were:

  • Identifying and Tracking Pop Culture Trends
  • Establishing Pop Culture Sites
  • Generating Content and Following
  • Monetizing Techniques
  • Shortcuts

What I loved about this panel was that we each came at things from different places and had different perspectives. That made the advice really well rounded and comprehensive. Watching the video again after 18 months, I’m actually taking notes from some of the things that Kim and James said to incorporate into my sites!

As a followup on some of my pop culture sites that I referred to directly or indirectly in my presentation, Twilight went the distance and the 5th movie is highly anticipated; the Hunger Games movie was huge and filming for the second movie has begun; Diary of a Wimpy Kid turned out a third movie and the 7th book is on the way; Sookie Stackhouse is about to appear in her 13th book and the True Blood Series continues; the Smurfs are going to be appearing in a second live-action movie; and a second Percy Jackson movie is being made.

I also received my first cease and desist letter for a domain, but nothing has become of it (fingers crossed).

You can get the slides from Slideshare and watch the video on Youtube.

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Ask the Affiliate Networks Recap ASE12

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Affiliate Summit East Ask the NetworksIt’s not very often that I do full recaps of an Affiliate Summit session, but so many people asked me about Ask the Affiliate Networks and it correlated enough with my own session that I felt the need to this time. My own session was Comparing Affiliate Networks and focused on 4 of the 5 networks featured in the Ask the Affiliate Networks panel. You can view the slide deck for that presentation although the video will be much more helpful once Affiliate Summit publishes it.

The description for the Ask the Affiliate Networks session was as follows: Wonder what you could do to earn more with a network? How a dispute over quality is handled? Top networks weigh in on your questions, talk what they’re most excited about today, and what’s to come. It was moderated by Oliver Roup, the Founder of Viglink. Participants included:

  • Dan Chiss, Head of Network Solutions, Google Affiliate Network
  • Allison Fox, Senior Director, Publisher Development, PepperJam Exchange
  • Brian Littleton, President/CEO, ShareASale.com, Inc
  • Kerri Pollard, President, Commission Junction
  • Adam Weiss, SVP Global Network Development, LinkShare

I hear a lot of complaints about networks (and have a lot myself) so I expected this panel to be pretty lively with the network reps each addressing complaints/misconceptions about networks on the whole as well as their individual networks. In total, the panel only got through 8 moderated questions and 3 questions from the audience. Most of the questions were very generic and did not lend themselves to conflicting opinions or approaches. If I did not know much about the networks going into the session, I would have thought that pretty much all of them operated the exact same way based on their responses. Here are a few of the things that I did find interesting or worthy of pointing out. [Read more…]

Affiliate Impacting Legislation Before House Judiciary Committee

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US House Judiciary CommitteeThis morning I spent about 3 hours watching a House Judiciary Committee hearing on H.R. 3179, the Marketplace Equity Act. (I know, I’m both an affiliate and legal geek in so many ways.) Although the hearing got a good deal of coverage from the media, I was surprised to see so few affiliate marketers talking about the hearing. What is this legislation and why is it so important to Affiliate Marketing? I’m sure that the PMA will be writing something more in depth about all of this soon, but I wanted to get this information out today while people might be thinking about it.

What Is the Marketplace Equity Act?

H.R. 3179 is a bill in the U.S. House of Representatives that would allow each state to collect sales tax from out-of-state retailers when purchases are made by residents of the state. It’s goal is to “level the playing field” between brick-and-mortar and online retailers. A similar bill, S. 1832, the Marketplace Fairness Act, has already been introduced in the Senate.

Why Is this Important to Affiliate Marketing? [Read more…]

Excited to Be Joining AffPlan

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Searching the Internet for various topics, it’s impossible not to come across to adult content. Pornography is commonly discovered online, being accessible and free of charge, provided through house made porno videos and other streaming media. It is valued that amateur porno web sites are established on a daily basis, the number reaching virtually four million today. The Net is without doubt the greatest source for amateur porn media.

There is a strong connection in between amateur pornography and Web technology, particularly when it comes to home made porno sites, with user-content platforms. Everybody knows that the privacy offered by the Internet is commonly valued, amateur porno being delighted in by numerous people of different ages, race and sexual preference. Sitting behind locked doors and in the comfort of their own homes, a growing number of people become brought in to amateur porno and decide to publish home made porno videos themselves, hence adding to the growth of a currently expanding industry.

Thinking about the high percentage of Web users enthusiastic about amateur porn, we pertain to the conclusion that pornography has something to do with an innate desire of sexual fulfillment. Home made porno movies are seen by countless people thinking about defeating sexual taboos and showing their voyeuristic attraction. They get aroused by seeing other individuals participated in sexual relations or various other sexual circumstances, that destination being even greater when it pertains to amateur pornography, shot in a natural but appealing manner.

If the Web has actually become a necessity for a lot of us, it’s only natural to ask ourselves if home made porno movies stand at the same level. For a lot of us, seeing mobil pornostarts with curiosity but it’s extremely important that we preserve a level of self-respect and restraint. Amateur porno is brand-new and amazing, consisting of hardcore and soft core house made porno videos, for straight and gay individuals also. They are simple to be accessed from the intimacy of one’s house and are a specific contribution to the amateur pornography market.

Recent statistics have actually shown that each day a number of million people make use of the Web to look for amateur pornography videos. They prefer to use web sites where viewing is free of charge and the content is generated by users. The blend in between Internet technology and amateur pornography added to the availability of house made porno videos and the numbers of xxx postings enhance as we speak. No matter if you want see 2 ladies intimated with each others, couples discovering their deepest and wildest sexual fantasies or kinkier amateur porn video, you can certainly find anything you have an interest in on these internet sites.

The Internet is leader when it pertains to amateur pornography. House made porno videos are added by people from all over the world and their quality is more than excellent. These hot videos are complimentary but enhanced attention must be provided; they are not to be seen by those who are underage. Try to keep amateur pornography to the level it must stay, for grownups looking for something to enliven their sexual experiences.

If you are looking for privacy and you are interested in home made porno movies, then the Web is most shown. You can browse a large variety for amateur pornography porno izle, overstepping the boundaries and taboos imposed by the real world!

Rakuten LinkShare Report Good for Affiliates

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Last week at its Symposium in New York, LinkShare released the results of a study commissioned by LinkShare and conducted by Forrester. The study ran from December 2011 through April 2012. You can get the full white paper entitled “Affiliate Marketing – The Direct and Indirect Value that Affiliates Deliver to Advertisers” from Linkshare.

Sometimes it can be difficult to express to potential advertisers the value of affiliate marketing. This study gives us some great ammunition. Although the sample size was not huge (526 US-based online buyers, 9 affiliates, and an unnamed number of advertisers), the methodology was sound. The respondents were made up of varied ages and household incomes. For some reason, however, almost 70% of the respondents were college graduates or post-graduate degree recipients. That seems high to me in general but may be indicative of the total demographic of “online buyers.”

Affiliate Sites Drive Shoppers

As most of us would expect, the study bore out the belief that today’s customers are driven by deals. In fact, 55% of the respondents said that they check for deals before making purchases. 43% said that promotional offers from “coupon or deal sites, blog sites, loyalty or cash-back sites” will be a determining factor if they are undecided on a purchase. An overwhelming majority will visit 2-3 nonretailer sites before making a purchase. It’s not hard to surmise that most of the sites that they are visiting to find the deals and research the purchases are affiliate sites. [Read more…]