Affiliate Marketer, Blogger, and Consultant
We have been waiting for this update for a LONG time and it is finally here! The FTC has updated its Endorsement Guides, which are the source of the disclosure rules that affiliate marketers and influencers (among others) must follow. I think my … [Continue reading]
As an affiliate marketer, efficiency is key. We're constantly monitoring stats, networks, social media, email.... never wanting to miss the newest thing or promotional opportunities. Because of that, we have to use as many tools and shortcuts as we … [Continue reading]
Over a decade ago, I reached out to someone I had met at Affiliate Summit, asking if he would be interested in a Mastermind Group. He approached another Affiliate Summit attendee that we were both a little acquainted with but not exactly friends … [Continue reading]
(This post contains my Aweber affiliate links, for which I earn a commission) When I first started in affiliate marketing, I created my mailing lists on Aweber like pretty much every affiliate I knew. I always liked the company itself. However, as … [Continue reading]
(Sign up for my newsletter to get updates! Or follow me on LinkedIn or Twitter!) In February 2020, the FTC solicited feedback on the "Guides Concerning the Use of Endorsement and Testimonials in Advertising." On behalf of the Performance … [Continue reading]